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middle east

  • What is halal skin care and makeup, and what are the trends? [#skincare #makeup #beauty #cosmetics #halal #asia #middle east]

    What is halal skin care and makeup, and what are the trends?

    By Lucy Whitehouse +, cosmeticsdesign-europe, 06-Jul-2016

    Halal is becoming big business for the beauty industry globally, and particularly in Asia: a central focus for this week’s in-cosmetics Korea event, we take a closer look at the trend.

    Kunal Mahajan, project manager of Chemicals & Energy at Kline - top management consulting firm serving the Chemicals industry globally – explains in the article that “halal” can not only be associated with food and beverages, but that its denomination is equally appropriate for pharmaceuticals, personal care, skincare and hair care products.

    But what makes a product halal and why does “halal” become a trend in cosmetics?
    Mahajan outlines the answers in detail in his article: The key contributors to this trend is economics and the changing consumer lifestyle.

    According to Mahajan, top growth regions for halal products will be the Middle East and Asia, particularly South Asia and Southeast Asia.

    [READ THE ENTIRE ARTICLE]

  • The Body Shop is turning to new product launches in the #MiddleEast [@TheBodyShopUK #beauty]

    The Body Shop looks to gain momentum in the Middle East with new launches

    By Andrew McDougall+, 25-Mar-2016

    The Body Shop is turning to new product launches in the Middle East as it looks drive sales in the region off the back of a good year in 2015.

    According to parent company L’Oréal’s annual results, the UK-based brand recorded 10.7% growth based on reported figures for the year, and this was thanks to good momentum in the Middle East, as well as in Africa and Europe, only offset by challenges in Asia and North America.

    [READ THE FULL ARTICLE]